AMagine uses a demand-based education approach to provide upskilling opportunities in product design and value chain aspects of additive manufacturing (AM) to professionals in the manufacturing sector. Hypotheses for the knowledge gaps are created based on previous experience and industry contacts and verified or adjusted by expert interviews. The identified knowledge gaps are then analyzed to develop a workshop concept with teaching material based on the existing knowledge of the three partners of AMagine. The workshops are held, and their duplication is prepared. The project will also use the acquired knowledge and teaching material to contribute to the Double Degree Programs in EIT Manufacturing. The project is conducted by Aalto University, TU Wien and DeskArtes Oy. After the launching stage of the project, the workshops will be monetized, and copied to other countries in all 5 CLC regions. The project is led by Aalto University and is headquartered in CLC East in Vienna.