Positioning of Vienna and Bratislava - Potentials and Visions of City Marketing and Cooperation

09.02.2006 - 31.07.2006
Research funding project
European cities are forced to define their position for the future while the competition for foreign investments in different fields among the European cities is rising. In this competition strengths and weaknesses of local potentials play an important role. Accordingly, strategic efforts of different actors have to be elaborated based on joint visions and strategic projects in a co-operative way. Aims of this project: (1) why should the cities of Bratislava and Vienna force cooperation instead of competition; (2) which visions and strategic projects should be the goal of cooperation and (3) what are the barriers for co-operative acting.

People

Project leader

Project personnel

Institute

Förderungmittel

  • Österr. Akademie der Wissenschaften (National) Österreichische Akademie der Wissenschaften (ÖAW)

Keywords

GermanEnglish
metropolitane Stadtentwicklungmetropolitan urban development
Positionierung positioning
KooperationKooperation

External partner

  • Slovak University of Technology, Inst. of Town-Planning, Faculty of Architekture

Publications