330.255 E&I Garage - Business Model Development
This course is in all assigned curricula part of the STEOP.
This course is in at least 1 assigned curriculum part of the STEOP.

2020S, VU, 3.0h, 5.0EC, to be held in blocked form


  • Semester hours: 3.0
  • Credits: 5.0
  • Type: VU Lecture and Exercise

Learning outcomes

After successful completion of the course, students are able to...

  • Identify market potential
  • select business ideas that solve a customer need
  • develop a business plan based on a business idea
  • perform validation studies to test hypotheses
  • work on prototyping and developing a minimum viable product
  • pitch their ideas to investors

Subject of course

In this highly interactive course students learn what it takes to start a successful business in a "real life" scenario.

After completing the course, students will know how to:

from a content perspective:

  •  ..search, recognize & assess business opportunities
  •  ..enrich business ideas by applying appropriate tools & techniques
  •  ..discover customers & their needs
  •  ..evaluate the ecosystem around business ideas
  •  ..create profitable & sustainable business models
  •  ..apply creativity techniques in an appropriate way
  •  ..deal with high-tech

from a project management perspective:

  • ..structure a fuzzy project & to tackle uncertainty
  • ..break down complex tasks into manageable modules
  • ..deal with several stakeholders at once
  • ..manage different ways to target & to arrive at a decision
  • ..nail down the relevant project outcomes in a business proposal

 from a team management perspective:

  • ..learn how to effectively handle interdisciplinarity
  • ..work in teams efficiently by incorporating the strenghts of each team member into the process
  • ..cope with different work styles, opinions & perspectives

from a communication perspective:

  •  ..engage in vivid discussions & interactive group sessions
  •  ..present project outcomes in different environments & for different target groups (e.g. expert jury, team members, etc.)

Teaching methods

  • Kick-off lectures
  • Workshops on various topics: finance, pitching, investing, prototyping
  • Pitching and feedback
  • Development of a written business plan
  • Coaching sessions

Mode of examination


Additional information

Note that this is effort necessary for this course certainly meets the awarded 5 ECTS. 

A teamup calender with all dates and deadlines is provided for course participants.



Course dates

Thu09:00 - 17:0005.03.2020 Room D5.0.002 WU WienKick-off
Fri09:00 - 15:0006.03.2020 Room D5.1.001 WU WienKick-off
Thu16:00 - 18:3019.03.2020 Room D5.0.002 WU WienE & I Garage
Thu16:00 - 18:0026.03.2020 Room D5.0.002 WU WienE&I Garage
Thu16:00 - 18:0002.04.2020 to be announced at WU WienE&I Garage
Thu16:00 - 18:0016.04.2020 Room D5.1.001 WU WienE&I Garage
Fri10:00 - 12:0024.04.2020 BOKU Wien - Seminarraum DLWT Muthgasse 18 (Heiligenstadt)E&I Garage
Thu16:00 - 18:0030.04.2020 to be announced at WU WienE&I Garage
Wed16:00 - 18:0013.05.2020 Room D5.0.002 WU WienE&I Garage
Tue16:00 - 18:0019.05.2020 to be announced at WU WienE&I Garage
Tue17:30 - 20:0016.06.2020 LC.0.100 WU WienE&I Garage
Course is held blocked

Examination modalities

  • Motivation letter
  • In-class attendance
  • Teamwork and collaboration
  • Pitches and presentations

Course registration

Begin End Deregistration end
12.02.2020 12:00 29.02.2020 23:59 29.02.2020 23:59

Registration modalities:

In order to be admitted in this course, you need to (1) register to the course and (2) send a motivation letter in which you state:

  • what is your reason for wanting to take the course
  • what prior knowledge you have about business development models, idea generation techniques and other relevant knowledge (please include if you have done workshops, summer schools or similar on the subject)
  • what prior practical experience you have had in the field of entrepreneurship and innovation (please list if you were a founder/co-founder of  other companies or you have worked in the start-up scene)

Please send your motivation letter by March 1st, 2020 via email to michael.filzmoser@tuwien.ac.at. Late submissions are not considered. The notifications for acceptance or rejection will be e-mailed until March 4th.

 The motivation letter counts as a part of the final grade.



Study CodeSemesterPrecon.Info
066 482 Mechanical Engineering - Management STEOP
Course requires the completion of the introductory and orientation phase
066 645 Data Science
TRS Transferable Skills


No lecture notes are available.

Previous knowledge



  • Attendance Required!