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194.034 E-Marketing
This course is in all assigned curricula part of the STEOP.
This course is in at least 1 assigned curriculum part of the STEOP.

2018S, VO, 2.0h, 3.0EC

Properties

  • Semester hours: 2.0
  • Credits: 3.0
  • Type: VO Lecture

Aim of course

Interaction with online customers

Subject of course

E-mail marketing, Social media and online consumer engagement, online PR and reputation management, affiliate marketing and strategic partnership

Additional information

ECTS Breakdown: 3.0 ECTS = 75 Hrs

Lectures: 20 h
Presentations: 10 h
Project: 23 h
Exam Preparation: 20 h
Exam: 2 h 

Total: 75 h

 

Lecturers

Institute

Course dates

DayTimeDateLocationDescription
Tue08:00 - 10:0010.04.2018 - 26.06.2018HS 14A Günther Feuerstein E-Marketing
E-Marketing - Single appointments
DayDateTimeLocationDescription
Tue10.04.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue17.04.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue24.04.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue08.05.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue15.05.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue29.05.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue05.06.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue12.06.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue19.06.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing
Tue26.06.201808:00 - 10:00HS 14A Günther Feuerstein E-Marketing

Course registration

Not necessary

Curricula

Study CodeSemesterPrecon.Info
066 926 Business Informatics

Literature

No lecture notes are available.

Language

English