188.915 Innovation
This course is in all assigned curricula part of the STEOP.
This course is in at least 1 assigned curriculum part of the STEOP.

2020S, VU, 2.0h, 3.0EC


  • Semester hours: 2.0
  • Credits: 3.0
  • Type: VU Lecture and Exercise

Learning outcomes

After successful completion of the course, students are able to differentiate between Invention, Innovation and Immitation; understand Innovation Management; and develop Business Models using the Business Model Canvas.

Subject of course

The theoretical background of the course is based on an introduction to innovation. Based on the background business ideas, business models, and business plans need to be identified and developed.

The students work has to be prepared and presented (in groups of 5 people) in three presentations:

1. Description of the idea (personal meeting).

2. NABC and business model presentation.

3. Final business plan presentation (including a prototype and a short video).

Finally, students have to deliver a final report.

Teaching methods

Presentation of the theory, group work

Mode of examination


Additional information

Precondition for participation, you must satisfy all three (!):

a) Master student, b) registration in the course, c) attendance in the preliminary discussion.

Preliminary discussion: Wednesday, 6.3.2019, 12:00 - 14:00, FAV Hörsaal 1 (Favoritenstr. 9-11,  ground floor, room number HEEG02).

Questions please to questions[at]ec.tuwien.ac.at.

All necessary information and course material can be found in the corresponding TUWEL course.

ECTS breakdown (in hours): 3 ECTS = 75 hours

Preliminary discussion: 1 h
Lectures: 4 h
Lecture room / presentations: 8 h
Developing first idea: 10 h
Research / preparing intermediate presentation: 8 h
Preparing short video and simple prototype: 24 h
Research / preparing final presentation: 10 h
Final report: 10 h

Sum: 75 h



Course dates

Wed12:00 - 14:0004.03.2020 - 11.03.2020FAV Hörsaal 1 Vorlesung
Innovation - Single appointments
Wed04.03.202012:00 - 14:00FAV Hörsaal 1 Vorlesung
Wed11.03.202012:00 - 14:00FAV Hörsaal 1 Vorlesung

Examination modalities

3 Presentations, Final Report, Video, Prototype

Course registration

Begin End Deregistration end
17.02.2020 08:00 08.03.2020 23:59 10.03.2020 23:59

Registration modalities:

Precondition for participation, you must satisfy all three (!):

a) being in the Master program, b) registered in the course, c) attending the preliminary discussion.


Study CodeSemesterPrecon.Info
066 926 Business Informatics


Ries, E.: The Lean Startup. Penguin,  London 2011. ISBN: 978-0-670-92160-7.

Osterwalder, A., Pigneur, Y.: Business Model Generation, Amsterdam, 2009. ISBN: 978-2-8399-0580-0.

Carlson, C., Wilmot, W.: Innovation. Crown Business, New York, 2006.

Cusumano, M.: Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World. Oxford University Press, Oxford, 2010.

Johansson, F.: The Medici Effect. Harvard Business School Press. Boston, Massachusetts, 2008.

Malek, M., Ibach, P.: Entrepreneurship. dpunkt.verlag, Heidelberg, 2004.

Moore, G.: Crossing the chasm. Capstone, Chichester, 2000.

Perillieux, R.: Technologietiming. In: Zahn, E. (Ed): Handbuch Technologiemanagement. Schäffer-Poeschel, Stuttgart, 1995.

Rogers, E. M.: Diffusion of Innovations. Free Press, New York, 1983.

Timmers, P.: Electronic Commerce. John Wiley, 2001.

Vahs, D., Burmester, R.: Innovationsmanagement: von der Produktidee zur erfolgreichen Vermarktung. 2. Aufl. Schäffer-Poeschel, Stuttgart, 2002.

Zotter, K.A.: Modelle des Innovations- und Technologiemanagements. In: Strebel, H. (Ed): Innovations- und Technologiemanagement. UTB, Wien, 2003.

Previous knowledge

The lecture is part of the business informatics master studies. Consequently, the successful completion of the bachelor studies is a precondition!

In addition, students must be able to develop a software prototype (knowledge in software engineering and web engineering is needed).


  • Attendance Required!