After successful completion of the course, students are able to...

• Generate and further develop ideas methodically
• Integrate sustainability aspects into product and service development
• Mature ideas until feasibility stage
• Apply design thinking
• Work efficiently in international and multicultural teams by applying modern working processes

The lecture consist of 2 parts:

1. Theoretical part

• Creativity (human traits, creativity in teams & organizations)
• Product, service and process development, design thinking
• Sustainability aspects in product, service and process development

2. Practical part

• Working in an international, interdisciplinary and multicultural team
• Idea generation and development of the idea up to feasibility
• Implementation of sustainability aspects into the idea and product, service and process development

The lecture consist of 2 parts:

1. Theoretical part:

• Creativity (human traits, creativity in teams & organizations)
• Product, service and process development, design thinking
• Sustainability aspects in product, service and process development

2. Practical part:

• Working in an international, interdisciplinary and multicultural team
• Idea generation and development of the idea up to feasibility
• Implementation of sustainability aspects into the idea and product, service and process development

For participation it is necessary to subscribe via TUWEL. 

Dr. Hesameidn Ostad worked more than 10 years at TU-Wien in the filed of Ecodesign and sustainable product development. He cooperated with avrious companies and industry branches in Austria in this regard. 2011 he moved to Germany to work in the automotive industry. He developed automotive interior parts and componentes for various german car manufatcurers and had differnt roles as project leader, consulting and management positions. In 2022 he founded SOHE-Technologies and is also its CEO.

• Group work - Idea generation und idea development by applying methods introduced in the lecture (in a group)
• Participation in the workshops and submission of required milestones
• Writing and submitting the protocol for the product and service develeopment process based on the structure introduced in the lecture
• Final presentation of results

Registration in TUWEL is MANDATORY. Course updates will be provided in TUWEL

Recommended books

• Ostad-Ahmad-Ghorabi, H. Parametric Ecodesign: Development of a Framework for the Integration of Life Cycle Assessment into Computer Aided Design.2010. ISBN: 978-3-83811-789-8. 
• Colloado-Ruiz, D., Ostad-Ahmad-Ghorabi,H. Understanding Creativity - How your mind creates new ideas. 2017. ISBN: 978-1-97792-519-0. Zu beziehen über Amazon.
• Ostad-Ahmad-Ghorabi, H. Exercising Creativity 2018: Bogotá calling. 2018. ISBN: 978-1799104476. Zu beziehen über Amazon.
• Further ressources available at www.ostad.at

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